JJ Valaya’s EAST is a regal cartography of memory, travel, and craftsmanship where every thread tells a timeless story.

Valaya completes 33 years in fashion this year, and East was a befitting finale to this week of culture and style.

Designer JJ Valaya showcased a grand collection of 60 couture pieces at the much-anticipated finale of the Hyundai India ...

JJ Valaya's 'East' at India Couture Week 2025 marked his 33rd year with a cinematic tribute to Eastern mystique. The 60-look ...

Abhishek Sharma’s regal look featured JJ Valaya’s embroidered Nehru jacket and a regal Jadau choker from Archana Aggarwal.

Veteran designer JJ Valaya brought curtains down on the 2025 edition of the India Couture Week (ICW) with a spectacular ...

While Rasha Thadani looked elegant in a deep-hued embroidered lehenga, Ibrahim Ali Khan complemented her in a classic black ...

Indian ace designer JJ Valaya’s latest collection served as a fitting closing show to a week of celebrating India’s finest ...

Matching her elegance was Ibrahim Ali Khan, who stunned the audience in a velvet sherwani paired with pathani-style bottoms.

ICW grand finale saw them walk the runway in opulent ensembles crafted by JJ Valaya, who has been pioneering India’s fashion ...

JJ Valaya's show case, East, is a 60-piece collection that pays homage to the rich cultural heritage of Eastern India ...

Adding to the regal appeal of Abhishek’s ensemble was a statement Jadau choker designed by renowned jewellery designer ...