The brand's autumn/winter 2025 collection bears its famous crocodile logo, originally inspired by the nickname of its founder ...
13d
ADWEEK on MSNWhy the WTA Rebrand Put Women's Tennis Players at Center CourtAryna Sabalenka, Coco Gauff, and Naomi Osaka made their presence and voices more valuable than logos and fonts in WTA rebrand ...
11d
Tennis World USA on MSNKristina Mladenovic slams WTA's new logo: What this represents?Kristina Mladenovic isn't a big fan of the WTA's new logo as the six-time Grand Slam doubles champion questions who came up ...
While some critics (and players) have slammed the new logo design, I believe some are missing the point – design is just one ...
Fils was under pressure serving at 4-4 after a tricky couple of games. After losing a point, he approached chair umpire ...
Honoring the WTA's history, the brand now redefines the WTA's mission in order to shape its future. With the call to Rally ...
The governing body of women's tennis has a new logo, but its future in women's sports will not be defined by color schemes.
8d
Tennis World on MSNElena Rybakina's disinterested answer about new WTA logo: Not branding expertElena Rybakina wasn't that really interested in commenting too much about the WTA's new logo, simply stating that she was ...
11h
Gear Patrol on MSNOn Quietly Updated Its Best Casual Sneaker in the Best Possible WayThe deal also resulted in an excellent footwear line, a.k.a. THE ROGER, which naturally included technical court shoes.
‘Experience the legacy’: Adidas Legacy Collection combines vintage fashion with competitive function
Kick into spring with the newest tennis arrivals, now available everywhere in collegiate green and chalk white.
WHEN TODD “HAPPY” Boynton is vetting someone new for his pickleball squadron, he asks them to accept four rules: Don’t get hurt, have fun, don’t be a dick, and “the more the merrier.” The last is not ...
A rallying cry that "this is not a tennis court" but a stage for athletes to perform, is among the chief new positioning.
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