Protein demand spike: Whey protein prices have jumped 90% in a year as GLP-1 users seek high-protein diets to preserve muscle mass during weight loss. Frozen meals rebranded: Nestlé and Conagra are ...
The CPG giant is deploying a new tool from CreatorIQ and CreativeX that identifies and scores creator posts that can work as ...
How healthy ageing is reshaping food and drink: from metabolic health and functional beverages to fibre‑rich baked goods and ...
Mars’ NYX beauty collaboration highlights how confectionery brands are rethinking marketing, following moves like KitKat’s ...
A look at April’s defining food industry stories, from GLP‑1‑driven nutrition shifts to Nestlé’s strategic reset and mounting reformulation pressure.
Measuring the efficacy of ad spend continues to be one of the thorniest issues marketers face, and the frustrations bubbled up across multiple sessions during ADWEEK House at the Possible conference ...
Nestle beat first-quarter sales forecasts and stuck to its annual outlook on Thursday, riding out the impact of the Iran war though it warned about the risk of higher energy and freight costs and a ...
Art heists face limited markets; chocolate thefts offer broader gains. Nestle turns theft into a marketing win amidst rising F1 popularity. Criminal acts can spark unique brand strategies across ...
The controlling shareholder of China’s Luckin Coffee, Centurium Capital, is reportedly in advanced talks to acquire California-born specialty coffee chain Blue Bottle Coffee from Nestlé. Chinese media ...
Explore the journey of Nestlé Logo Design from 1868 to the present day. Discover how this bird's nest symbol evolved into modern branding. If your brand doesn’t reflect your ambition, you’re losing ...
NEW YORK/LONDON (Reuters) -Nestle wants out of mass-market vitamins. But a move by consumers towards more expensive, science-backed products risks complicating the Swiss conglomerate's effort to fetch ...
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