TikTok popularized short, vertical video content. After seeing its success, many platforms, including YouTube, have tried to leverage the app's popularity. Now, a wave of new features makes ...

As part of this year’s YouTube NewFronts presentation, the company announced Monday that it’s rolling out new ad formats to its short-form feature Shorts. Of note, the company is expanding ...

YouTube Shorts were first launched in 2020 in India, before the platform released the new feature across the globe in July 2021 as a way to cash in on the growing popularity of TikTok’s format ...

YouTube announces Shorts will soon be eligible for monetization, and creators will keep 45% of the revenue generated from viewership. This is a significant update for creators who earn income on ...