As WPL collides with the Champions Trophy, brands face a tough choice: bet on an emerging league or a global cricket ...

Cricket captivates, but can it overcome economic headwinds? Brands weigh ROI as ad rates rise and budgets shrink.

The Royal Challengers Bengaluru (RCB) women’s team scripted history in 2024 by lifting the first trophy in the franchise's history.

Schedule: Cricket fans around the world are eagerly looking forward to ICC Champions Trophy 2025 in Pakistan, with the final ...

According to media buyers and planners, the formal rate card for IPL 2025 will be finalised after the Champions Trophy and ...

Interestingly, there is no formal rate card yet, but brands have already started planning their IPL campaigns on floating ...

The deal is seeking final clearance from the IPL governing council so that Torrent Group can assume ownership before the ...

RCB rejigged their squad in the 2025 auction, retaining only Kohli, Rajat Patidar and Yash Dayal. But they recruited big ...

At 32 this diva beats top Bollywood actress' in terms of wealth and looks. She is the daughter of India's richest filmmaker ...