For new women’s sports leagues, every detail is custom. The post The New Tailored Approach to Women’s Sports Uniforms ...

Adidas will promote Liverpool to its ‘Elite’ tier of clubs, meaning ans will get a stream of unique kits and merchandise, ...

The impact the adidas Trefoil has had on football culture is unmatched, becoming an iconic piece of some of the most ...

Beko continues to set new benchmarks in innovative, people-centric design, earning six prestigious iF DESIGN AWARDS 2025 ...

Following the unveiling of Foster + Partners' design for a 100,000-seat stadium for Manchester United, we take a look at the ...

Real Sociedad manager Imanol Alguacil has confirmed he will be without Luka Sucic for the clash with Manchester United on ...

Beyond the sporting excitement, technology is reshaping how fans interact with football. AI tools, such as Sohu Simple AI, are revolutionizing fan engagement by enabling supporters to express their ...

The owners of USL Spokane have signed a multiyear partnership with the Spokane Tribe of Indians. This year, fans will see the ...

The San Francisco City Football Club player known for gravity-defying tricks is helping mentor the next generation.

Flick believes Raphinha’s form means he must be considered as a contender for the 2025 Ballon d’Or award along with the likes ...

Golden State Warriors guard Steph Curry never ceases to amaze his fans, his teammates, his coaches ... and even himself.