Shai Gilgeous-Alexander and Converse have finally revealed a first look at the long-anticipated SHAI 001.

Auction house Sotheby have sold sneakers basketball legend Kobe Bryant wore when he tore his Achilles tendon during an iconic ...

Nike is back in the game, advertising during the Super Bowl for the first time since 1998 and it is very telling that they ...

On the morning of February 9, the Wall Street Journal dropped news that several women's basketball superstars would be featured on Nike's first Super Bowl comme ...

Kobe Bryant's 2013 "Achilles Game" sneakers sold for a record $660,000 at Sotheby’s, cementing his legacy and Mamba Mentality ...

The NBA season is really heating up, and trade deadline drama is at its peak. The post Nike Rejected LeBron James’ Idea for ...

Currently, 40 states allow high school athletes to accept some form of compensation. William Carter, a top NIL consultant who ...

Saturday night’s mega-blockbuster trade between the Dallas Mavericks, Los Angeles Lakers and Utah Jazz sending Anthony Davis ...

Overtime has teamed up with Pokemon for an exciting one-of-a-kind jersey and lifestyle collaboration basketball fans will ...

Alexander will represent the USA squad in April's Nike Hoop Summit. Expect her to add a competitive punch to Katrina Merriweather's program. C Sienna Betts 6-4 | Grandview HS (Colorado) | Hardwood ...