CHARLOTTE, N.C. — Girl Tribe Co., a local Charlotte women-owned business, is teaming up with America’s No. 1 motorsport for the first time to launch an exclusive apparel collection. The collection ...
Diane Sweet was perched atop a motor home at the third turn of the California Speedway in Fontana when the cars raced past her in a deafening blur. The 39-year-old mother of three was hooked. It was ...
A new collaboration between NASCAR and streetwear brand Anti Social Social Club is dropping just in time forLas Vegas. Fans and hype beasts alike can get access to the new, limited edition apparel ...
“Women’s Sports = Good Business.” “A Movement Not A Moment.” “Women’s Sports; Are You Watching Yet?” Those slogans, along with other symbols promoting women’s sports, will be in an unusual place next ...
BOSTON (Feb. 9, 2024) – ’47, a privately held premium sports lifestyle brand, is excited to announce a new licensing affiliation with NASCAR, the No. 1 form of motorsports in the U.S. The two iconic ...
“Thereʼs a lot of women behind the scenes. You can do anything you want to do in this industry,ˮ says Jordan Leatherman, the director of diversity and Inclusion at NASCAR. Women in NASCAR have been ...