Social listening is the process of monitoring and analyzing social media conversations to understand customer needs and preferences. It is a valuable tool for businesses of all sizes, as it can help ...

Reddit unveiled two alpha-stage products that blend AI with Reddit’s authentic user base: Why we care. Reddit’s new Community Intelligence tools offer unprecedented access to real, unfiltered consumer ...

Snapchat hosts a vast number of conversations among the 293 million people who use the photo-messaging app each day. The platform in August unveiled Snapchat Trends, helping marketers seeking insights ...

The following mapping of social listening tools was conducted by colleagues at the United Nations Department of Peace Operations and provides and overview of different types of tools, their pros and ...

The proliferation of digital access and its integration into the routines of billions of people worldwide means that there is now an abundance of information on what people want and need. Industry ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Social listening is a valuable tool for B2B marketers. It helps monitor market sentiment and ...

LOS ANGELES--(BUSINESS WIRE)--Tagger Media, a leading influencer marketing platform and social listening tool that guides brands and agencies in influencer discovery, campaign management and ...

Businesses engage in social media listening to both find new customers and better service their existing customers, according to recent research from UpCity. The report was based on data from a survey ...