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Southwest Airlines to launch assigned seats in 2026
Southwest Airlines says it will introduce assigned seats and premium perks in 2026
Southwest Airlines executives have unveiled their vision for turning the carrier into an airline that gives passengers assigned seats, charges them extra for more legroom and offers red-eye flights but bags still fly free.
Southwest Airlines will have assigned seating in 2026
Southwest Airlines (LUV) is shaking things up to turn its fortunes around, announcing that its new assigned-seating flights will begin in the first half of 2026.
Extra legroom, assigned seats, overnight flights: Inside Southwest Airlines' plan for its future
Southwest Airlines raised its third-quarter revenue forecast on Thursday and detailed a host of changes to its business model.
Atlanta, Southwest
Southwest Airlines will eliminate Cleveland to Atlanta route
Southwest Airlines confirmed this week that it would scale back its flying in Atlanta, eliminating service to 15 cities, including Cleveland. The cuts take effect in April.
Southwest Says Changes Are Coming, Cuts Atlanta Flights
As its current leadership fights off an activist investor that want to overturn management, the airline braces for a transformation.
Southwest Airlines to cut service and staffing in Atlanta to slash costs
Southwest Airlines is planning to reduce service to and from Atlanta next year, cutting more than 300 pilot and flight attendant positions, according to a company memo seen by CNBC.
Southwest Airlines Stock Soars
Southwest Airlines Lays Out Overhaul, and Stock Gains
The move, including service enhancements and share buybacks, came after the hedge fund Elliott Management called for cost savings and better profits.
Southwest Airlines announces a flurry of new initiatives for the coming years
On top of vacation bundles and partnerships with international carriers, Southwest says assigned seats will go on sale in 2025.
Southwest Airlines Stock Jumps: Why I Am Not Impressed
Southwest Airlines aims for $4 billion EBIT by 2027 through low CapEx initiatives. Click here to find out why I am maintaining my hold rating for LUV stock.
23h
Big changes: Southwest Airlines elite status will soon be more important for frequent flyers
Southwest will add seat selection and premium seats to its planes in 2026. This makes Southwest A-List and A-List Preferred ...
wtvr
1h
Southwest Airlines unveils major changes as budget airlines lose value
In an attempt to boost profits, Southwest Airlines is adding premium and assigned seating and overnight flights.
23h
Southwest Airlines spells out changes designed to boost profit and fend off a hedge fund
Southwest Airlines executives have unveiled their vision for turning the carrier into an airline gives passengers assigned ...
21h
Southwest Airlines details plans to fight off activist investor Elliott Management
Southwest Airlines is launching a new plan to return the carrier to profitability and has added a new director to its board, ...
1d
on MSN
Southwest reveals when and how it will get rid of open seating
Southwest Airlines’ substantial changes to its business and boarding process are coming – but not for a while.
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