But there are phrases and persuasive words in the English language that seem to have a knack for creating opportunities where ...

When you want something badly, your first reflex is to explain why it is important. Don't. There are far more effective ways to persuade the people who matter to us.

Much of what is written about persuasion addresses the challenge of building influence over time. But when you have only one shot, you need to prepare differently. If you’ve seen Eminem’s movie 8 Mile ...

Here are three lessons I learned as head of legal and external affairs at NicoKick that can apply to marketers of all 21+ ...

September 18, 2011 was without question the worst day of Chris Del Conte’s professional career. October 6, 2011 was his absolute best. The circumstances that led to such polarization, as well as the ...

Today, on the news and in social media, there is much bemoaning that “facts no longer matter.” By that, people mean that in a world where we have “alternative truth” and “truthiness” and consistent ...

Opinions expressed by Entrepreneur contributors are their own. Persuasion power can help you get more of the things you want faster than anything else you do. It can mean the difference between ...

Our “conservative” columnists, as defined by the syndicates, are Kathleen Parker, George Will, Marc Thiessen and Victor ...

London — In “Persuasion,” a new adaptation of Jane Austen’s final novel made for Netflix, protagonist Anne Elliot speaks directly to the camera, addressing the audience like an old friend. As she ...