Welcome to Beauty In A Tik, where each week we put TikTok's viral beauty hacks and innovative trends to the test. Kim takes a cream blush stick (Persona DreamStick Cream Blush in Terracotta) and draws ...

There's nothing TikTok users love more than starting a beauty trend and sharing beauty hacks. The platform has become a go-to for beauty pros and newbies alike; when a product rec takes off, it'll be ...

If there's anything I learnt while devouring YouTube makeup tutorials in my teenage years, it's that how you apply your makeup is often more important than the product itself. Fast forward to 2023, ...

In today’s society women have everyone telling them how they should look and what the standard of beauty is. Instagram, Snapchat and Tik Tok all provide “beauty” filters for users. Unfortunately, a ...

When it comes to simple but effective makeup hacks, TikTok is the gift that keeps on giving. The latest trick is using a Embryolisse Face Cream as a primer, and it has the pros' stamp of approval.

If you’re a beauty aficionado, it’s only natural to want to hoard all of the creamy eyeliners, blemish-busting serums, and glossy lip stains that garner cult status or five-star reviews. For many, you ...

They can help you save time, money, and effort while achieving amazing results. However, some beauty hacks are not so conventional. They may sound strange, gross, or even dangerous, but they may ...