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THE LEGO GROUP SHOWCASES LATEST INNOVATIONS AT TOY FAIR® 2026, LED BY LEGO® SMART PLAY™ AND MULTIPLE REVEALS ACROSS FAN-FAVORITE THEMES INCLUDING ...

NEW YORK, Feb. 14, 2026 /PRNewswire/ -- Today, the LEGO Group arrives at Toy Fair to further demonstrate the future of play — LEGO® SMART Play™. The interactive brick-based platform brings LEGO sets ...
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THE LEGO GROUP SHOWCASES ITS LARGEST PORTFOLIO YET AT TOY FAIR® 2025, LED BY NEVER-BEFORE-SEEN SETS FROM NEW BBC STUDIOS' BLUEY™ PARTNERSHIP

NEW YORK, March 1, 2025 /PRNewswire/ -- Today, the LEGO Group unveils its largest product portfolio at Toy Fair 2025, highlighted by the first sets from the newly revealed LEGO® Bluey™ theme in ...