According to a report from The Information, Instagram has been actively courting creators with followings in the millions, particularly those who launched their careers on TikTok. On offer are monthly cash incentives ranging from $10,000 to $50,000 if they prioritize posting to Reels.

In the days before TikTok went dark, Instagram and Facebook released a flurry of new features and ran advertisements promoting its platforms as a comparable alternative.

Meta is enticing TikTok creators with up to $5,000 as a way to "jumpstart" growth on Instagram and Facebook.

With TikTok’s fate in the US up in the air, Meta has launched an aggressive campaign to attract TikTok creators with substantial cash bonuses and new tools designed to enhance content creation and distribution on Facebook and Instagram.

According to a new report from The Information, Instagram is offering creators monthly bonuses ranging from $10,000 to $50,000 for posting their videos on Instagram Reels before posting them on other platforms, including TikTok. Meta did not immediately respond to a request for comment from Mashable.

Meta is luring TikTok creators over to its platforms with the promise of cash bonuses, content deals, and support to grow their communities. The company

Meta hasn't mentioned TikTok by name, but its new "Breakthrough bonus programme" is trying to appeal to creators using its competitors' platforms.

With TikTok still absent from app stores, Instagram is offering creators $10,000 to $50,000 per month to exclusively post Reels, according to The Information.

Meta Verified provides perks like a blue check and impersonation protection. Additionally, Meta has been striking high-profile deals with TikTok creators, reportedly offering up to $50,000 a month for creators to prioritise posting their content on Meta platforms first.

TikTok made a triumphant return Sunday morning after only a few hours offline. But Meta isn’t ready to give up the fight for its market share. Instagram is offering popular TikT