YouTube co-founder Steve Chen says he doesn’t want his kids glued to Shorts, or any short-form video platform for that matter ...

Shorts tap into YouTube’s 122 million daily user base, reaching beyond TikTok’s primarily Gen Z audience. YouTube’s established reputation means less regulatory risk than TikTok. Fast growth ...

YouTube advertising revenue jumped 13% year over year to $9.8 billion during Q2 2025, when services including YouTube Music ...

YouTube announced on Wednesday that it’s giving Shorts creators access to new generative AI features, including an ...

Creators say Shorts have helped boost viewership and led to quick subscriber growth. Views for new Shorts are outpacing uploads, ... His most viewed YouTube Short has over 184 million views.

Since its launch, Shorts has boosted viewership for some creators and lead to quick subscriber growth. "YouTube is a platform that has the absolute highest barrier to entry when it comes to social ...

However, it was YouTube Shorts that truly astounded everyone with its exponential growth. As the newest addition to the short-form video scene, YouTube Shorts arrived in September 2020, initially ...