Google, AI Overviews and Web traffic
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Google’s AI summaries are causing a sharp drop in website clicks, prompting publishers to rethink business models amid fears of a “Google Zero” future.
Website links displayed within Google’s AI Overviews saw minimal click-through rates (1 per cent) as well, as per the study.
Google's AI-generated summaries have claimed another piece of search territory: the Discover feed.
Google is seeking to recruit news organizations for a new licensing project related to artificial intelligence, according to people familiar with the matter, a sign the company wants to strengthen
Back in 2020, Google made a $1B investment for partnerships with news publishers and introduced "News Showcase," aimed at benefitting both publishers and readers. As of June 2023, more than 2,300 publications globally were part of "News Showcase" and the product had a presence in 22 countries, according to Google.
Website links displayed within Google’s AI Overviews saw minimal click-through rates (1 per cent) as well, as per the study.